
Video marketing is a modern approach to website (product/service) promotion and can produce website-traffic and sales if utilised properly. The great thing about video marketing is because of digital video and various cost effective video editing software – you don’t have to spend through-the-roof to produce an effective video marketing campaign…
Tags: Video Marketing, Viral Video

A recent survey by Ipsos MORI (on behalf of Rajar) showed that 7.8 million had downloaded a podcast in July 2009 as opposed to 7.2 million in October 2008 and 6 million in May 2008. The survey also went on to show that 4.2 million people in the UK listen to podcasts on a weekly basis. An interesting podcast marketing fact is that 59% of respondents said they would download and listen to podcasts containing advertising if it were free…
Tags: Internet Marketing, Podcast Marketing

The mobile marketing and advertising industry is massive despite still being in its infancy, statistics show that users spend as much time surfing the NET using a mobile phone as when they using a computer. Statistics also show that mobile internet user behaviour is practically the same when surfing the NET as when using a computer…
Tags: Mobile Phone Marketing

With a potential audience of 2.2 billion its no wonder why internet marketing, (online marketing, web marketing, emarketing, imarketing), has the attention of most companies/people worldwide that offer a service or product whether on a B2B or B2C basis. Web marketing campaigns are being utilised in some form by most website owners…
Tags: Internet Marketing, Web Marketing

Getting a website live on the internet without paying attention to search engine optimisation is like putting a Lamborghini on a race track with snow chains on! With search engines providing practically all the online traffic (that’s nearly 2.2 billion users) it would be a big mistake to focus on spending money…
Tags: Internet Marketing, Search Engine Optimisation

To get involved in search engine marketing all you need to do is create an account with one or all of the leading engines (named above), creating a sponsored listing account is a fairly simple process and all the major engines offer one-to-one advice and help through e-mail or phone support…
Tags: Internet Marketing, Search Engine Marketing

A recent internet marketing survey conducted by EyeBlaster.com shows a steep decline in standard banner advertising click-through-rate (CTR) from 5% down to .01%! This figure shows that traditional-banner advertising with flat graphics has died an internet death. On the other hand ‘Rich Media’ banner advert click through rates (CTR) are around the…
Tags: Banner Advertising, Internet Marketing

Whether you are a merchant or an affiliate you can generate a healthy income through getting involved in affiliate internet marketing. If you are an affiliate, (i.e. you have a website with traffic and place seller’s banners/links/products on your site), you can generate income through allowing merchants to advertise…